eBay Helps Romania’s Exports through E-Export Nation Programme

E-Export Nation Programme Romania is an initiative including three partners for an integrated solution: the Ministry of Research, Innovation and Digitization, the Romanian Post and the eBay e-commerce platform. The initiative is also announced on eBay’s platform, designed to help Romanian entrepreneurs succeed in exporting their goods to worldwide destinations.

Romania’s e-commerce market is growing at a fast pace. According to recent studies, the Romanian e-commerce market reached the threshold of EUR 6.3 billion at the end of 2022, slightly higher than the value recorded in 2021 (EUR 6.2 billion).

Romanian small and medium-sized enterprises (SMEs) will receive support to increase cross-border e-commerce through the “e-export nation” programme, launched Tuesday, May 24, by the Ministry of Research, Innovation and Digitisation, the Romanian Post and eBay e-commerce platform.

Romanian businesses that sign up for this programme are supported to export their products to over 190 countries through eBay, considered one of the largest e-commerce platforms in the world. Thus, customers from different countries who choose to buy from Romanian merchants can receive their products at optimal costs and at the best delivery time using the services of the Romanian Post.

It is a dream come true that the platform will come to Romania. I think it is a dream come true for us and the private sector here. We often follow the example of the private sector in digitization and innovation, and we need to keep up the pace.

Sebastian Burduja, Minister of Research, Innovation and Digitization in Romania

Michael Sokolovsky, eBay’s Director of Communications and Marketing for EMEA, pointed out that through the “e-export nation” programme, Romanian SMEs will become more visible to global buyers.

Romania is one of the fastest-growing countries in our portfolio of emerging markets. Through the ‘e-export nation’ programme, we are helping Romanian SMEs to be visible to eBay’s 133 million active buyers in 190 markets worldwide.

Michael Sokolovsky, eBay’s Director of Communications and Marketing for EMEA

In this context, international customers who use the Romanian Post for delivery receive benefits: price discounts for three categories of services, free pick-up, 2-3 day deliveries for EMS (Express Mail Service) and reduced costs for large volumes.

The “e-export Nation Romania” programme is a national initiative to promote the growth of Romanian businesses, but its implications could be beyond that. Such programmes helping exporters succeed can significantly contribute to balancing the trade deficit, one of the most important economic indicators for the strength of any country’s economy, which in Romania exceeded EUR 31 Billion in 2022.

According to official data, there are currently 6,500 sellers registered on eBay in Romania, and the top-selling products on international markets are: car parts and accessories, clothing, electronics, collectibles, business & industrial.

About eBay

With 134 million active buyers worldwide, eBay is one of the largest online marketplaces. But it is much more than a user-friendly platform with a large customer base. eBay offers effective selling and promotion tools, flexible payment options, rich learning resources, and competitive fees. 

eBay is the marketplace for Romanian businesses looking to start selling globally and increase their online sales. Every 3 minutes, someone on eBay buys an item from a Romanian seller. The US and Europe are the main export destinations for thousands of Romanian eBay sellers.