There is a gap between the urban and rural areas. There is an 88.6% internet user penetration rate in urban areas, while only 73.7% of the families living in rural areas have access to the internet.

The promising part is that 89.7% of people between the ages of 16 and 74 have used the internet at least once, up 1.1% from last year, of which 95.4% have accessed the internet in the last three months. Among current users, 69.2% use the Internet several times a day, and 21.1% once daily or almost every day.

The internet user penetration percentage is vital for the success of our social media or digital campaigns. If it increases, even by 1%, it means more users from our target audiences are online. This can drastically influence the results of our online efforts. From this perspective, an 82% penetration rate is a decisive factor for which more and more companies thrive in Romania.

Rares Mocanu, Digital Customer Experience expert

Some projections talk about a penetration rate of 87% in 2027, but this percentage depends on multiple factors.

The growing internet penetration rate means business for companies advertising online, but it also means more access to information, whether good or bad. With one of the fastest broadband internet in the world, Romania is still behind the West European countries in terms of penetration rate. But this gap is definitely going to shrink in the following years.

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Initially, the subscription cost EUR 110. Aside from that, the subscriber also had to pay EUR 660 for the device and the installation. The price is only EUR 47 now, while the initial setup and equipment cost EUR 496.

EUR 47 is affordable, even in Romania, a country with one of the cheapest broadband internet in the world. Of course, we don’t consider the city residents here, but those who live in remote areas or villages where the home internet hasn’t reached.

If you want a Starlink internet connection, just check their webpage to see the availability for your area.

Available in Romania from April 1, Starlink could’ve decided to halve the subscription prices following the low sales, or it might be a strategy to entice the subscriber, especially during these high inflation times. At the same time, Starlink may want to optimize its prices by getting them closer to Romanian competitors.

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On the Starlink page, Romanian clients can now place orders.

We conducted a test, pretending we’d like to order the service. And we successfully tried the Romanian option of the platform. We noticed that the prices are not for everybody, that’s a fact: the hardware part costs EUR 650, the delivery costs EUR 82, and the subscription costs EUR 107 per month.

Using advanced satellites in a low orbit, Starlink enables video calls, online gaming, streaming, and other high data rate activities that historically have not been possible with satellite internet. Users can expect to see download speeds between 100 Mb/s and 200 Mb/s and latency as low as 20ms in most locations.

Starlink.com

Who can benefit from Starlink’s internet service?

As mentioned on the website, Starlink is ideally suited for areas where connectivity has been unreliable or completely unavailable. People across the globe are using Starlink to gain access to education, health services and even communications support during natural disasters.

Even though Romania is at the top of the countries with the fastest internet globally, the arrival of Starlink would bring advantages for disadvantaged areas.

The idea behind Musk’s satellite constellation is to provide high-speed internet, especially in areas that are not covered by traditional operators. Schools or public institutions in remote hamlets, small rural communities where traditional infrastructure is not yet present, mountain top refuges or cottages – are just a few examples that will have access to the internet after Starlink starts providing services and in Romania.

Sabin Sărmaș, chairman of the IT&C Commission of the Chamber of Deputies

If you are in an area where the internet is unreliable or has a poor connection, Starlink might be a proper choice.

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Yet, Romania still is number one in the world for the price of the super-fast broadband internet subscription, with a speed of up to 1GBps: only 8 Euros a month. Romania is followed by Hungary and Poland, with 9 Euros and 18 Euros a month.

It might be a cause for the decreasing of the average internet speed – cheaper prices for super-fast connection means more subscribers for the super-speed, which means the overall speed is decreasing.

So, Romania might not be the super-fast broadband champion of the world, but it is definitely the best country where to have a subscription for the super-fast internet.

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